Northline / work index
06 / indexed
Selected work
Commerce, lead capture, informational sites, and small utilities. Each one shaped around the work it needs to do.
Enter the indexE-commerce
01 / 06
A storefront with a point of view.
A personality-forward commerce site for a cycling brand with products that need explanation, trust, and an easy path to purchase.
The system
Product discovery, education, cart flow, and customer accounts live inside one direct storefront.
Brand + booking
02 / 06
An athlete-led coaching business built to move from proof to a booked session.
A focused coaching site for an elite faceoff specialist, combining athletic credibility, training detail, and a low-friction request flow.
The system
The public experience and private coaching calendar work as one system: establish trust, capture the right session details, then manage the weekend schedule.
Retail
03 / 06
A local storefront given a direct, memorable digital identity.
A retail website for a long-running pawn shop, designed around clear services, store trust, and the character of the physical location.
The system
The public site pairs fast answers with a product-showcase concept that gives one-of-a-kind inventory a cleaner path online.
Lead generation
04 / 06
A complex service reduced to one calm next step.
A local retirement guidance site that explains a difficult subject in plain language and gives visitors a direct callback path.
The system
Educational structure, local relevance, and lead intake work together without making the experience feel like a call-center funnel.
Utility
05 / 06
One small tool for one specific job.
A focused cash-drawer calculator that determines what to remove while preserving a chosen closing float.
The system
No content maze and no oversized product shell. The interface opens directly into the calculation and keeps the controls within reach.
Information
06 / 06
A simple site that lets the work speak.
An image-led service site built to explain what CLR does, where it works, and what its finished projects can look like.
The system
The site stays straightforward: clear capabilities, strong project imagery, and enough context for a visitor to decide whether the fit is right.
Project 07 / open
